posted by admin on Nov 4
As an industry leader in online marketing, Click Booth has taken steps to ensure the reputation of their partners and affiliates. In August 2009, Clickbooth decided to take ensure their compliance with the CAN SPAM act by teaming up with UnsubCentral for their email list suppressions. This joint union positively affects the thousands of advertisers and publishers that do business with Clickbooth, as well as the millions of their potential leads and clients.
This team-up is not the first time that Click Booth has focused on the elimination of spam and the cleaning up of the internet marketing industry. During the creation and legislative process, many of their members helped to form the laws that would reduce the amount of junk spread across the internet, while improving the overall quality of marketing campaigns.
Having been in the internet marketing industry since 2002, Clickbooth has become a leader in cost-per-action marketing techniques with an affiliate network of over 10,000 publishers. Through rigorous development of their proprietary internal technology and the use of the best data warehouse in the country, Clickbooth is able to maximize the ROI of any internet based marketing campaign.
To ensure that every campaign is successful, members of the Clickbooth affiliate network must first go through a rigorous interview and approval process. After a company has been added as a publisher, they may choose for a number of advertising options to give them the greatest advantage in their fields. As advertisers find a need for specific types of publishers, Clickbooth matches the two (or more) businesses together, ensures that everything is run in compliance with CAN SPAM regulations, and develops a strategy that will grow into a successful marketing campaign.
Processing and managing publishers is only half of the process as Clickbooth also spends exceptional time on finding the best options for every one of their advertisers. Unlike many marketing companies, Click Booth does not simply set up the campaign and walk away; they analyze the effectiveness of any publisher used, provide metrics regarding ROI, and can provide detailed tracking upon request.
Click Booth’s use of the UnsubCentral’s ability to prevent suppression list abuse has lead to an overall increase of 400 percent of advertisers while growing its brand recognition. Additionally, the two companies working together are already supporting some of the biggest names on the internet and are poised to become the biggest names in internet marketing. Ultimately, the Click Booth advantage is not a secret formula that relies heavily on proprietary software systems, but the simple act of making the right decisions that benefit their affiliate network, advertisers, and the end consumer, without compromising their moral standards.
